Web 2.0 technologies like blogs, aggregators et al are brilliant at letting you follow the media, but that isn’t a shock news snap – it’s been happening for ages.
Picked this up Wired article earlier on today via blog trawls – and I apologise, as I can’t find the article I got it from – about the way US sex workers have been using Web 2.0 to track the media in light of the Gov Spitzer case.
The article breaks down how the activists were able to communicate with each other and find people who were willing to be public faces for the different kinds of media.
Truly organisation in a web 2.0 styley.
Sex Drive: IPhones, Twitter Let Sex Workers Spread Their Gospel:
But the whirlwind didn’t catch sex workers and activists lying down. They organized a media blitz through blogs, Tumblr, Twitter and shared Google Docs. They kept tabs on which reporters approached the topic with respect and which didn’t.And perhaps for the first time, they made their voices heard in mainstream venues like Fox News and CNN — organizations that cannot be dismissed as fringe or adults-only media.
Using mobile gadgets and Web 2.0 apps, sex workers mounted an internet-enabled campaign to spin the story. Smartphones, RSS feeds and mobile social networks enabled them to pounce on stories as soon as they appeared in the mainstream media, posting comments on news websites and blogging the good, the bad and the even worse coverage as it appeared.
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